Asia food and drink month

By 2030, Asia is forecast to contribute 60% of global economic growth. At present, Asia is home to 4.7 billion people, equivalent to 60% of the world’s population, and is forecast to grow to 5.3 billion people by 2055. The world economy is expected to add 2.4 billion new members to its ever-growing middle-class, of which 90% will come from Asia Pacific. This will result in a correlating growth in food and drink consumption, with Asian consumers expected to double their spending on food by 2030, presenting tangible growth opportunities for UK food and drink brands.

To help UK food and drink companies access opportunities in the region, Santander are pleased to collaborate with in-market experts to host Asia food and drink month – a series of webinars (see below) followed by the option of a bespoke 1:1 session for brands to assess opportunities with our specialist providers from the relevant markets.

Webinar Details:

ASEAN – 12 May 2022, 9:00 to 10:00 (BST)

Incite are a dedicated food and drink export development agency focusing on Asia. The session will provide an overview of the food and drink landscape in ASEAN in a post-COVID-19 world. Hear more about current categories of opportunity, market entry models, marketing strategies, and much more.

China – 24 May 2022, 10:00 to 11:00 (BST)

In collaboration with ADN Brand Partnerships, this session will bring brands up-to-speed on the latest food and drink consumption trends in China and provide a step-by-step guide to launching and scaling a food and drink brand, even in the context of ongoing travels restrictions in China. Participating brands will also get the chance to hear directly from distributors in China.

India – 26 May 2022, 10:00 to 11:00 (BST)

UKIBC have a specialist on-the-ground food and drink team based in New Delhi supporting UK companies looking to enter the fast-growing Indian Food and Drink market. The session will provide insights on categories of demand and routes to market, along with successful case studies of food and drink launches in India.

For more details, please contact Vikkrama Kumaravale or Alexander Phillips.

Join us 

Don’t miss the chance to hear from experts and leaders from the Food & Drink sector. To register, please click the button.

In collaboration with