*Please note that registration for the India market discovery week event has now closed. If you’re interested in accessing the Indian market, please contact a member of the team at santandernavigator@santander.co.uk to discuss other opportunities. Registration for the meet the buyer opportunity is still open.
Register your interest now to join us in Mumbai for our India market discovery week event, where UK premium spirits and complimentary drinks brands will have the unique opportunity to showcase your products and engage with local consumers and partners.
In collaboration with The Vault, we’re delighted to invite UK premium spirits and quality complementary drinks brands to express their interest in joining us for our India market discovery week taking place in Mumbai from 24 to 28 February 2023. This exclusive opportunity will be centred around the Vault Home Bar Festival, Mumbai (25 to 26 February 2023), where Santander will be creating a unique pavilion for UK brands to showcase their products and provide tastings for the festivals’ visitors and guests. Brands will receive first-hand experience of the market, as well as the opportunity to interact and engage with consumers, foodservice/hospitality operators, influencers, and the trade more widely.
Along with participation in the festival, a curated visit will also be organised within Mumbai/Delhi for successful brands to allow for unique immersion into India’s Consumer, Retail, and HORECA sectors. The Vault team will provide suitable facilities for the certification and transit of samples well in advance of the festival.
About Vault Home Bar Festival, Mumbai
India is the third largest market for alcoholic beverages in the world, with premiumisation, increasing affluence, and improved retail experience the market is seeing a strong thrust towards premium and craft drinks. India is poised to become one of the world’s largest ‘at-home’ consumption markets for craft and fine spirits. More and more, fine artisan spirits are making their way into intimate gatherings in peoples’ homes. Retail stores are now focused on creating in-store experiences, for the first time in India, to serve the unstoppable rise of fine spirits enthusiasts and their burgeoning demand for craft spirits and other beverages. This changing and encouraging landscape in India has led to the creation of The Vault Home Bar Festival.
To get a better feel for the event, watch the 2019 Vault Festival video here.
Alongside our India market discovery week event, we’re also offering brands the chance to meet with suitable buyers and distributors throughout December and January ahead of the visit in February. Companies can choose to join either or both parts of the event programme.
Key dates:
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To register your interest in this event, please click the button below or, for further information including full cost details, please contact Louise Cross, Gautam Sehgal, or Andrew Williams.
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